World Netball has today announced that Charmaine Soh will be its official Ambassador for the Asia Region.
As Singapore’s captain and most-capped player, Soh is one the sport’s most well-known athletes from the region and will take on this role at an exciting time for Asia’s growth following the recent announcement that Australia will host the 2027 Netball World Cup.
Combining her netball captaincy with a career at Allianz after a recently completed stint at Deloitte, Soh has recently launched her Stellar Netball Academy, showing her passion for creating pathways into sport for young women and girls.
World Netball President Liz Nicholl CBE believes these things make Soh the perfect candidate for the job.
Nicholl commented: “We recently confirmed Australia as hosts of the 2027 Netball World Cup and with this came a commitment to implementing a significant legacy programme to develop the game in the Asia-Pacific region.
“At the top of the sport for over a decade, Charmaine is the ideal role model for young girls in the region to aspire to and I am looking forward to working with her to grow the game further in the region through her role as World Netball Athlete Ambassador for Asia.”
The appointment makes Soh the second Athlete Ambassador, as she joins Shamera Sterling who has already been announced the Athlete Ambassador for the Americas Region.
Speaking on her appointment, Soh said: “I am extremely honoured to have been invited to become the World Netball Athlete Ambassador for the Asia region. Netball has given me so many opportunities and I am looking forward to working with World Netball to grow the game across the region.
“Netball not only trained me to be more disciplined and selfless, but it also moulded me into the person I am today. I’m always looking for ways to inspire and empower younger generations when it comes to sports, especially netball. Hence, why I’m really excited to be taking on this role.”
World Netball will continue to announce more Athlete Ambassadors for the remaining regions, as well as Ambassadors for the remaining key Values of Excellence, Heart and Leadership over the coming weeks.
To find out more about the Ambassadors we have revealed so far, click here.